Box Office
Hit · 11.1xBudget$85M
Worldwide Gross$940.2M
Minions: The Rise of Gru scores a low 1/10 for woke content by delivering pure 1970s cartoon slapstick focused on Gru's villain auditions, Minion teamwork, and heist gags with zero identity politics or social messaging.
Minions: The Rise of Gru is a straightforward 1970s-set animated prequel centered on 11-year-old Gru auditioning for the Vicious 6 supervillain team, stealing the Zodiac Stone, and teaming with Minions Kevin, Stuart, Bob, and new character Otto for slapstick heists and rescues.
The narrative prioritizes loyalty, teamwork, and cartoon villainy with no identity politics, systemic critiques, or social justice framing. Casting features Taraji P.
Henson voicing Belle Bottom (the Vicious 6's new leader) and Michelle Yeoh as Master Chow, but these are original characters in a comedic context with no source-material swaps or foregrounded identity elements. Chinese zodiac and Chinatown sequences serve plot and visual gags rather than cultural messaging.
Common Sense Media highlights incidental diversity in the villain group alongside traditional positive messages of courage and friendship, with no preachiness or lecture moments. Audience and critic discourse focused on box-office fun and the Gentleminions meme trend, not ideological content.
We've run a full content analysis on Minions: The Rise of Gru and scored it 1/10 on the woke scale. Read our detailed breakdown above to see exactly what we found.
Our analysis checks for themes like identity politics, race-swapping, gender ideology, environmental activism, anti-religious messaging, and other progressive agenda elements. The score breakdown above shows which specific categories were flagged and how heavily they factor into Minions: The Rise of Gru's overall score.
Wokeometer focuses on ideological content rather than traditional ratings (violence, language, etc.). Minions: The Rise of Gru is rated PG. For a full picture, combine our woke analysis with the age ratingto decide if it's right for your family.
We evaluate media across multiple ideological categories on a 0–10 scale. Scores of 0–3 mean story-first, 4–6 have moderate elements, and 7–10 flag heavily agenda-driven content.
Methodology: Each score synthesizes audience discourse, critic and aggregator reception, and press coverage — weighed against the work itself, not any single source.
See how this title scores across all 5 woke subcategories with detailed explanations.
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Steve Carell
Gru (voice)
Pierre Coffin
Kevin / Stuart / Bob / Minions (voice)
Alan Arkin
Wild Knuckles (voice)
Taraji P. Henson
Belle Bottom (voice)
Michelle Yeoh
Master Chow (voice)
Julie Andrews
Gru's Mom (voice)
Russell Brand
Dr. Nefario (voice)
Jean-Claude Van Damme
Jean Clawed (voice)
Dolph Lundgren
Svengeance (voice)
Danny Trejo
Stronghold (voice)
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