The premise and ongoing storylines follow traditional genre conventions of female friendship, ambition, and relationship drama without any framing around systemic oppression, identity politics, or critiques of traditional norms. Casting consists of Lithuanian actors in roles that align with the domestic setting and source material, with no race- or gender-swapping of established characters or DEI-driven changes.

Later seasons expand the ensemble but retain the core focus on heterosexual relationships and everyday deceptions rather than activist messaging. The title's playful emphasis on women lying better in romantic contexts is a narrative hook, not a vehicle for contemporary social justice themes. Reception in Lithuania highlights its popularity as entertainment without ideological controversy or creator statements pushing progressive causes.