The series features an original multiracial lead, Gabby (Laila Lockhart Kraner, Dominican-Russian Jewish heritage), as a cat-loving girl whose role is justified by the dollhouse premise, alongside whimsical original cat characters in a fantastical setting. Creators Traci Paige Johnson and Jennifer Twomey describe their approach as 'very gender neutral' to encourage boys and girls in imaginative play, framing it as fun creativity rather than messaging.

No established characters are race- or gender-swapped, no LGBTQ themes or pronouns appear (DJ Catnip uses he/him consistently with zero discussion of identity), and episodes contain zero lecture moments or activist framing. Minor incidental elements like the lead's background and colorful cast do not drive plots or premise. As preschool media, these receive some weight, but they remain organic and non-central, aligning with traditional storytelling tropes of empowered protagonists and diverse fantasy ensembles.