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  1. Wokeometer
  2. Movies
  3. The Founder
The Founder
Box Office
Underperformed · 1.6x
Budget$15M
Worldwide Gross$24.1M
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The Founder

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The Founder

The Founder

movie·PG-13·Jan 20, 2017·
Box OfficeUnderperformed · 1.6x
$15M
Budget
$24.1M
Gross
Shop

Shop this title

The Founder

We may earn a commission from purchases through these links.

Digital video
Amazon — Digital video. Search this format: The Founder. Opens in a new tab
DVD & Blu-ray
Amazon — DVD & Blu-ray. Search this format: The Founder. Opens in a new tab

Search US stores by format. Check the title and edition before buying.

Explore Prime Video — Opens in a new tab

Catalog availability and subscription terms vary.

The Founder

movie
PG-13
January 20, 2017
Wokeometer Rating
1Based
0/10
Audience Woke Score
0/10
Based
1 Rating
Scale: 0 = not woke, 10 = maximally woke

TL;DR Verdict

The Founder scores a low 1/10 on wokeness by delivering a straight-ahead 1950s business drama about Ray Kroc's aggressive franchising and real-estate plays, with zero identity politics or social-justice framing.

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Detailed Analysis

The Founder is a conventional 2016 biographical drama depicting Ray Kroc's aggressive takeover of the McDonald brothers' fast-food operation in the 1950s.

Its storytelling centers on traditional themes of ambition, franchising, real-estate leverage, and personal betrayal, with no overlay of identity politics, systemic-oppression narratives, or critiques of traditional norms. The narrative stays tightly focused on business maneuvering and capitalist drive, avoiding any social-justice framing or commentary on patriarchy and masculinity. Casting follows the strictly historical 1950s setting without any race- or gender-swapping of established figures, featuring Michael Keaton as Kroc, Nick Offerman and John Carroll Lynch as the McDonald brothers, and Laura Dern as Kroc's first wife.

There are no creator statements or on-screen elements promoting DEI or LGBTQ+ representation. This absence of progressive messaging keeps the film centered on its core historical and entrepreneurial story without ideological intrusions.

Key Factors

  • Strictly historical 1950s setting and casting with no race- or gender-swapping of established figures
  • Narrative focused exclusively on business maneuvering and capitalist drive rather than social-justice framing
  • Absence of creator statements or on-screen elements promoting DEI, LGBTQ+ representation, or critiques of patriarchy/masculinity

Methodology: Each score synthesizes audience discourse, critic and aggregator reception, and press coverage — weighed against the work itself, not any single source.

Detailed BreakdownPro

Identity Politics & Racial Essentialism
Gender Ideology & LGBTQ+ Themes
DEI Casting & Representation Mandates
Preachiness & Message-First Agenda
Corporate & Creator Activism

See how this title scores across all 5 woke subcategories with detailed explanations.

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Directed by

  • John Lee Hancock

Is The Founder Woke?

We've run a full content analysis on The Founder and scored it 1/10 on the woke scale. Read our detailed breakdown above to see exactly what we found.

Frequently Asked Questions

What kind of woke content is in The Founder?

Our analysis checks for themes like identity politics, race-swapping, gender ideology, environmental activism, anti-religious messaging, and other progressive agenda elements. The score breakdown above shows which specific categories were flagged and how heavily they factor into The Founder's overall score.

Is The Founder family-friendly?

Wokeometer focuses on ideological content rather than traditional ratings (violence, language, etc.). The Founder is rated PG-13. For a full picture, combine our woke analysis with the age rating to decide if it's right for your family.

How does Wokeometer score movies?

We evaluate media across multiple ideological categories on a 0–10 scale. Scores of 0–3 mean story-first, 4–6 have moderate elements, and 7–10 flag heavily agenda-driven content. Learn more about our methodology →

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Top Cast

Michael Keaton
1.5Based

Michael Keaton

Ray Kroc

Nick Offerman
2.7Based

Nick Offerman

Dick McDonald

John Carroll Lynch
1.7Based

John Carroll Lynch

Mac McDonald

Linda Cardellini
2.3Based

Linda Cardellini

Joan Smith

B.J. Novak
1Based

B.J. Novak

Harry J. Sonneborn

Laura Dern
3.2Based

Laura Dern

Ethel Kroc

Justin Randell Brooke
1Based

Justin Randell Brooke

Fred Turner

Kate Kneeland
1Based

Kate Kneeland

June Martino

Patrick Wilson
1.6Based

Patrick Wilson

Rollie Smith

Griff Furst
1Based

Griff Furst

Jim Zien

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