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Film data fromTMDB

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  1. Wokeometer
  2. Movies
  3. Paint
Paint
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Paint

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Paint

Paint

movie·PG-13·Apr 7, 2023·
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Paint

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Digital video
Amazon — Digital video. Search this format: Paint. Opens in a new tab
DVD & Blu-ray
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Paint

movie
PG-13
April 7, 2023
Wokeometer Rating
6Mixed
0/10
Audience Woke Score
No Ratings Yet
Scale: 0 = not woke, 10 = maximally woke

TL;DR Verdict

Paint scores a moderate 6/10 as its generational rivalry between Carl Nargle and his replacement highlights male entitlement through a #MeToo lens, yet the core story stays a quirky redemption tale about ego and lost love.

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Detailed Analysis

The 2023 comedy centers on Carl Nargle (Owen Wilson), a vain, womanizing public-access painter modeled on Bob Ross, whose comfortable life unravels when the station hires Ambrosia (Ciara Renée), a younger, more versatile artist who takes his slot and seduces his former love interest Katherine (Michaela Watkins).

Ambrosia is explicitly depicted as mixed-race and lesbian, with a same-sex romance subplot that includes an on-screen kiss and implied sexual relationship; this dynamic is used to highlight Carl's outdated sexism and entitlement as he loses status to the newcomer. Reviews note the film's #MeToo-era framing of male privilege and the deliberate contrast between the traditional white male lead and the diverse female rival, including audience comments calling out box-ticking diversity and a 'great replacement' narrative. These elements shape character arcs and subplots without making identity politics the entire premise, which remains a quirky redemption story about ego and lost love.

Key Factors

  • Ambrosia portrayed as mixed-race lesbian rival who supplants Carl
  • Prominent same-sex romance subplot with Katherine
  • Critique of Carl's womanizing and male privilege as central to his downfall
  • Casting and character traits foreground modern diversity contrast over organic fit

Methodology: Each score synthesizes audience discourse, critic and aggregator reception, and press coverage — weighed against the work itself, not any single source.

Detailed BreakdownPro

Identity Politics & Racial Essentialism
Gender Ideology & LGBTQ+ Themes
DEI Casting & Representation Mandates
Preachiness & Message-First Agenda
Corporate & Creator Activism

See how this title scores across all 5 woke subcategories with detailed explanations.

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Directed by

  • Brit McAdams

Is Paint Woke?

We've run a full content analysis on Paint and scored it 6/10 on the woke scale. Read our detailed breakdown above to see exactly what we found.

Frequently Asked Questions

What kind of woke content is in Paint?

Our analysis checks for themes like identity politics, race-swapping, gender ideology, environmental activism, anti-religious messaging, and other progressive agenda elements. The score breakdown above shows which specific categories were flagged and how heavily they factor into Paint's overall score.

Is Paint family-friendly?

Wokeometer focuses on ideological content rather than traditional ratings (violence, language, etc.). Paint is rated PG-13. For a full picture, combine our woke analysis with the age rating to decide if it's right for your family.

How does Wokeometer score movies?

We evaluate media across multiple ideological categories on a 0–10 scale. Scores of 0–3 mean story-first, 4–6 have moderate elements, and 7–10 flag heavily agenda-driven content. Learn more about our methodology →

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Top Cast

Owen Wilson
2.7Based

Owen Wilson

Carl Nargle

Michaela Watkins
7Woke

Michaela Watkins

Katherine

Wendi McLendon-Covey
2.5Based

Wendi McLendon-Covey

Wendy

Ciara Renée
6Mixed

Ciara Renée

Ambrosia

Lusia Strus
6Mixed

Lusia Strus

Beverly

Stephen Root
1.9Based

Stephen Root

Tony

Lucy Freyer
5.7Mixed

Lucy Freyer

Jenna

Denny Dillon
6Mixed

Denny Dillon

PBS Host

Evander Duck Jr.
6Mixed

Evander Duck Jr.

Reuben

Elisabeth Henry-Macari
6Mixed

Elisabeth Henry-Macari

Bridget

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