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  1. Wokeometer
  2. Movies
  3. Ouija
Ouija
Box Office
Hit · 20.7x
Budget$5M
Worldwide Gross$103.6M
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Ouija

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Ouija

Ouija

movie·PG-13·Oct 24, 2014·
Box OfficeHit · 20.7x
$5M
Budget
$103.6M
Gross
Shop

Shop this title

Ouija

We may earn a commission from purchases through these links.

Digital video
Amazon — Digital video. Search this format: Ouija. Opens in a new tab
DVD & Blu-ray
Amazon — DVD & Blu-ray. Search this format: Ouija. Opens in a new tab

Search US stores by format. Check the title and edition before buying.

Explore Prime Video — Opens in a new tab

Catalog availability and subscription terms vary.

Ouija

movie
PG-13
October 24, 2014
Wokeometer Rating
1Based
Audience Woke Score
No Ratings Yet
Scale: 0 = not woke, 10 = maximally woke

TL;DR Verdict

Ouija earns a 1/10 woke score by sticking to classic supernatural horror and personal survival with zero identity politics or social messaging. The result is safe, neutral entertainment built purely for scares.

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Detailed Analysis

Ouija (2014) delivers a traditional supernatural horror premise centered on teenagers who activate an antique Ouija board to reach their late friend Debbie, inadvertently summoning the vengeful spirit of Doris Zander and her mother.

The story adheres strictly to classic horror mechanics including possession sequences, jump scares, and strict rules against playing alone or neglecting to say goodbye, culminating in the protagonists destroying the board and the spirit's remains. No scenes, dialogue, or character arcs introduce systemic oppression, identity politics, critiques of traditional norms, or social justice themes, keeping the narrative focused entirely on supernatural fear and personal survival. The film employs a cast of actors in original teen roles without any race or gender swaps of established characters.

Production statements and creator comments emphasize commercial horror entertainment and box-office goals, with no documented activist intent or ideological framing. This results in a low woke score because thematic centrality is absent, casting choices remain neutral to the premise, and creator priorities stay fixed on genre conventions rather than messaging.

Key Factors

  • Traditional horror premise and plot with no ideological framing or social commentary
  • Casting features a mix of actors in original teen roles with no established-character race or gender swaps
  • Creator statements and production focus solely on commercial horror entertainment and box-office performance, with zero activist intent documented

Methodology: Each score synthesizes audience discourse, critic and aggregator reception, and press coverage — weighed against the work itself, not any single source.

Detailed BreakdownPro

Identity Politics & Racial Essentialism
Gender Ideology & LGBTQ+ Themes
DEI Casting & Representation Mandates
Preachiness & Message-First Agenda
Corporate & Creator Activism

See how this title scores across all 5 woke subcategories with detailed explanations.

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Directed by

  • Stiles White

Is Ouija Woke?

We've run a full content analysis on Ouija and scored it 1/10 on the woke scale. Read our detailed breakdown above to see exactly what we found.

Frequently Asked Questions

What kind of woke content is in Ouija?

Our analysis checks for themes like identity politics, race-swapping, gender ideology, environmental activism, anti-religious messaging, and other progressive agenda elements. The score breakdown above shows which specific categories were flagged and how heavily they factor into Ouija's overall score.

Is Ouija family-friendly?

Wokeometer focuses on ideological content rather than traditional ratings (violence, language, etc.). Ouija is rated PG-13. For a full picture, combine our woke analysis with the age rating to decide if it's right for your family.

How does Wokeometer score movies?

We evaluate media across multiple ideological categories on a 0–10 scale. Scores of 0–3 mean story-first, 4–6 have moderate elements, and 7–10 flag heavily agenda-driven content. Learn more about our methodology →

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Top Cast

Daren Kagasoff
1Based

Daren Kagasoff

Trevor

Matthew Settle
1.6Based

Matthew Settle

Anthony Morris

Olivia Cooke
3.8Based

Olivia Cooke

Laine Morris

Ana Coto
1Based

Ana Coto

Sarah Morris

Shelley Hennig
3Based

Shelley Hennig

Debbie Galardi

Bianca A. Santos
1Based

Bianca A. Santos

Isabelle

Douglas Smith
1Based

Douglas Smith

Pete

Robyn Lively
1Based

Robyn Lively

Mrs. Galardi

Sierra Hawkins
1Based

Sierra Hawkins

Doris Zander

Lin Shaye
0.7Based

Lin Shaye

Paulina Zander

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