Box Office
Hit · 4.7xBudget$75M
Worldwide Gross$351.7M
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Now You See Me
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Now You See Me
movie·PG-13·May 31, 2013·
Box OfficeHit · 4.7x
$75M
Budget
$351.7M
Gross
Shop
Shop this title
Now You See Me
We may earn a commission from purchases through these links.
Search US stores by format. Check the title and edition before buying.
Explore Prime Video — Opens in a new tab
Catalog availability and subscription terms vary.
Now You See Me
movie
PG-13
May 31, 2013
Wokeometer Rating
2Based
0/10
Scale: 0 = not woke, 10 = maximally woke
TL;DR Verdict
Now You See Me sticks to classic heist thrills and Robin Hood-style revenge against corrupt elites, with no identity politics or systemic messaging. This keeps its woke score at a safe 2/10 as pure, neutral entertainment.
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Detailed Analysis
Now You See Me (2013) is a straightforward heist thriller centered on four original magician characters—J.
Daniel Atlas (Jesse Eisenberg), Merritt McKinney (Woody Harrelson), Henley Reeves (Isla Fisher), and Jack Wilder (Dave Franco)—recruited for elaborate bank heists that redistribute money to audiences while evading FBI and Interpol agents. The plot revolves around classic vigilante revenge against corrupt figures like insurance magnate Arthur Tressler (Michael Caine), drawing from Robin Hood tropes and early-2010s Occupy-era anti-bank sentiment without framing it through modern identity politics or systemic oppression narratives. Casting includes organic supporting roles such as Agent Evans (Common) and Interpol detective Alma Dray (Mélanie Laurent), but these serve story function rather than DEI mandates, with no established characters race- or gender-swapped from prior source material.
Key Factors
- Original story with no established character alterations for diversity
- Incidental cast diversity serving plot roles, not foregrounded identity
- Light anti-corporate heist themes rooted in traditional storytelling, not activist messaging
Methodology: Each score synthesizes audience discourse, critic and aggregator reception, and press coverage — weighed against the work itself, not any single source.
Detailed BreakdownPro
Identity Politics & Racial Essentialism
Gender Ideology & LGBTQ+ Themes
DEI Casting & Representation Mandates
Preachiness & Message-First Agenda
Corporate & Creator Activism
See how this title scores across all 5 woke subcategories with detailed explanations.
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Is Now You See Me Woke?
We've run a full content analysis on Now You See Me and scored it 2/10 on the woke scale. Read our detailed breakdown above to see exactly what we found.
Frequently Asked Questions
What kind of woke content is in Now You See Me?
Our analysis checks for themes like identity politics, race-swapping, gender ideology, environmental activism, anti-religious messaging, and other progressive agenda elements. The score breakdown above shows which specific categories were flagged and how heavily they factor into Now You See Me's overall score.
Is Now You See Me family-friendly?
Wokeometer focuses on ideological content rather than traditional ratings (violence, language, etc.). Now You See Me is rated PG-13. For a full picture, combine our woke analysis with the age rating to decide if it's right for your family.
How does Wokeometer score movies?
We evaluate media across multiple ideological categories on a 0–10 scale. Scores of 0–3 mean story-first, 4–6 have moderate elements, and 7–10 flag heavily agenda-driven content. Learn more about our methodology →
