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Film data fromTMDB

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  1. Wokeometer
  2. Movies
  3. Nope
Nope
Box Office
Break-even · 2.5x
Budget$68M
Worldwide Gross$171.9M
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Nope

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Nope

Nope

movie·R·Jul 22, 2022·
Box OfficeBreak-even · 2.5x
$68M
Budget
$171.9M
Gross
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Nope

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Digital video
Amazon — Digital video. Search this format: Nope. Opens in a new tab
DVD & Blu-ray
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Nope

movie
R
July 22, 2022
Wokeometer Rating
5Mixed
Audience Woke Score
No Ratings Yet
Scale: 0 = not woke, 10 = maximally woke

TL;DR Verdict

Nope weaves in subtext on Black erasure in early cinema and capitalist spectacle via its lead family's history, but these themes stay secondary to the core alien horror without dominating the story. This balanced approach lands a moderate 5/10.

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Detailed Analysis

Nope features a predominantly Black lead cast in original roles centered on a Black family's multi-generational history as Hollywood horse wranglers, explicitly tying into themes of Black erasure and contributions to early cinema via the Muybridge sequence restaging.

The narrative incorporates subtextual messaging around exploitation of Black creatives, spectacle culture as capitalist predation, and historical marginalization, aligning with progressive emphases on identity-based historical grievances and systemic exclusion. Jordan Peele's established pattern of embedding social commentary amplifies these elements, though they remain secondary to the core alien encounter and spectacle horror premise rather than driving the plot or character arcs as primary conflicts.

No established characters are race- or gender-swapped, no explicit lectures or identity politics dominate, and audience reactions show limited organized backlash compared to more overt examples. These factors create noticeable but non-central progressive influence on storytelling and casting.

Key Factors

  • Black protagonists and family history explicitly framed around reclaiming erased contributions to cinema
  • Thematic focus on exploitation of Black creatives and spectacle as critique of capitalist/Hollywood systems
  • Creator's pattern of social commentary films with racial undertones, though more oblique here

Methodology: Each score synthesizes audience discourse, critic and aggregator reception, and press coverage — weighed against the work itself, not any single source.

Detailed BreakdownPro

Identity Politics & Racial Essentialism
Gender Ideology & LGBTQ+ Themes
DEI Casting & Representation Mandates
Preachiness & Message-First Agenda
Corporate & Creator Activism

See how this title scores across all 5 woke subcategories with detailed explanations.

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Directed by

  • Jordan Peele

Is Nope Woke?

We've run a full content analysis on Nope and scored it 5/10 on the woke scale. Read our detailed breakdown above to see exactly what we found.

Frequently Asked Questions

What kind of woke content is in Nope?

Our analysis checks for themes like identity politics, race-swapping, gender ideology, environmental activism, anti-religious messaging, and other progressive agenda elements. The score breakdown above shows which specific categories were flagged and how heavily they factor into Nope's overall score.

Is Nope family-friendly?

Wokeometer focuses on ideological content rather than traditional ratings (violence, language, etc.). Nope is rated R. For a full picture, combine our woke analysis with the age rating to decide if it's right for your family.

How does Wokeometer score movies?

We evaluate media across multiple ideological categories on a 0–10 scale. Scores of 0–3 mean story-first, 4–6 have moderate elements, and 7–10 flag heavily agenda-driven content. Learn more about our methodology →

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Top Cast

Daniel Kaluuya
4.9Mixed

Daniel Kaluuya

OJ Haywood

Keke Palmer
4.8Mixed

Keke Palmer

Emerald Haywood

Brandon Perea
2.7Based

Brandon Perea

Angel Torres

Michael Wincott
3Based

Michael Wincott

Antlers Holst

Steven Yeun
5.2Mixed

Steven Yeun

Ricky 'Jupe' Park

Wrenn Schmidt
5Mixed

Wrenn Schmidt

Amber Park

Keith David
2.3Based

Keith David

Otis Haywood Sr.

Devon Graye
5Mixed

Devon Graye

Ryder Muybridge

Terry Notary
2.8Based

Terry Notary

Gordy

Barbie Ferreira
5.7Mixed

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