Players collect and race over 150 iconic Hot Wheels vehicles divided into four performance classes (Versatiles, Titans, Drifters, Speeders), complete events, defeat rival Rush Masters to claim their cars, customize vehicle liveries/stickers/wheels/perks, and use a track builder. There is no story, no human characters or NPCs with dialogue or identities, no romance systems, and no player character creation beyond swapping cars.

Reviews repeatedly note the absence of narrative depth, describing it as "no story to speak of" and vehicles as "machines without a face or voice." The complete lack of human characters or identity elements keeps thematic content strictly limited to vehicle performance and collection mechanics, with customization options confined to aesthetics, performance perks, and wheels and no gender or pronoun features of any kind. Milestone studio has issued no statements on DEI, representation, or activism and shows no consultancy involvement, while the title has generated zero controversies, review mentions of messaging, or X discourse on woke or DEI topics. This results in a straightforward entertainment product with no ideological overlay.